Poland in South Africa

For years, the Poznań International Fair has been a window to the world, especially the colourful world of the West. Here, for the first time in 1957, Poles had the opportunity to drink Coca-Cola, here in 1929, the first TV set ever in Poland was shown, and in 1956, thanks to foreign journalists participating in the fair, the world learned about the great strike of workers in Poznań and its bloody suppression by the authorities.

From the very beginning, the fair was a place of market premieres, where valuable business contacts were established and the Polish economy was promoted. Thanks to this, before the Second World War, Poznań became the fourth largest exhibition center in Europe. Today, Grupa MTP is the largest fair organizer in Poland and the undisputed leader in Central and Eastern Europe.

- Our activity does not only limit to the organization of fairs, congresses and conferences - explains Tomasz Kobierski, President of the Management Board of Grupa MTP. - Our role is primarily to actively support companies in developing their business: we offer them an attractive set of tools that help them sell their products and services better. In addition to the fair, it also includes outdoor advertising, internet marketing and publications in our numerous publishing houses.

Over the course of one hundred years, the fair has changed a lot, as have the economy and culture. Today, there is no longer one international event lasting two weeks - the portfolio of the MTP Group includes nearly a hundred trade fairs, both for business (such as BUDMA, Meble Polska, Polagra or ITM Industry Europe) and for enthusiasts (Poznań Game Arena, Poznań Motor Show or Cavaliada Tour). Each year, the Poznań fair is visited by over a million people from all over the world. One thing remains unchanged: they have always been, are and will be a meeting place where you come to see market news and come home with a head full of impressions and ideas.

 

Photo: Archiwum Grupy MTP